We have a word of the week – at least I do. I owe it to Sean Winstead of 4-Roads who coined it to describe the behaviour of some recalcitrant blog posts. Sean spoke of their “wrappiness”, referring to their provocative avoidance of any style sheet constraints in insistently wrapping beneath their associated images. This probably makes little sense to you, but I love the word.

I mention it because creating new words is something of an art. It’s something Bill Shakespeare was particularly good at – he enriched the language with well over one hundred neologisms. And new words are coined frequently today too. I have some favourites I’ve devised, most of which I’ve never shared with anyone apart from my children. They invest our speech with colour and lightness. They make other people turn questioning glances on us. They’re altogether a Good Thing … and our lives need more good things.

So … how about it? Take on the wrappiness challenge and come up with your own unique term for something you encounter in your life this week. Don’t keep it to yourself though – you have to share!